With my partner Oya Goksahin, we made this rubric for our blogs:
Excellent (5) | Good (4) | Satisfactory (3) | Mediocre (2) | Poor (1) | |
Engaging | The blog is very original, has great ideas supported with great comments. It is also visually great and attracts the readers. | The blog is original, has very good ideas supported with very good comments. It is also visually very good. | The blog is satisfactory, has ideas supported with comments. Colors are often used. | The blog is unsatisfactory, rarely has ideas and comments. Colors are rarely used | The blog is not original, doesn’t have ideas, nor comments. No colors or any other techniques are used to attract readers. |
Informative | Information provided is excellent and is correct. It is also supported with other great resources and very accurate comments are made. | Information provided is very good, and it is mostly correct. It is also supported with other good resources and comments are made. | Information provided is good, but often not correct. It is also not supported with enough resources and mostly inaccurate comments are made. | Information provided is not good, and most of the time it is incorrect. It is supported with a few resources and inaccurate comments are made. | Information provided is irrelevant, and is incorrect. It is not supported with any resources and there are no comments made. |
Persuasive | Fully concise and accurate interpretations. Rational comments, connected with the topic. | Almost fully concise and accurate interpretations. Generally rational comments and connected with the topic. | Often concise and accurate interpretations. Often-rational comments and mediocre connection with the topic. | Almost inaccurate. Mostly irrational comments and almost no connection with the topic. | Inaccurate. Irrational comments and no connection with the topic. |
Language | Completely clear, logical and appropriate, using relevant business terms. Almost no errors. | Almost clear, logical and appropriate. Using some relevant business terms. Some small errors. | Often clear, logical and appropriate. Using few business terms. Few errors. | Almost unclear and inappropriate. Using almost no business terms. Some errors. | Unclear and inappropriate. Using no business terms. Full of errors. |
How important are colours to the engaging quality of a blog? Did you mean graphics?
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